http://www.nytimes.com/2015/09/10/magazine/banksy-and-the-problem-with-sarcastic-art.html?WT.mc_id=2015-KWP-AUD_DEV&WT.mc_ev=click&ad-keywords=AUDDEVREMARK&kwp_0=43653&kwp_4=245846&kwp_1=189426&_r=1Article posits sarcasm as kitsch. Makes a lot of sense to me.
https://www.washingtonpost.com/news/the-intersect/wp/2015/09/30/everyone-you-know-will-be-able-to-rate-you-on-the-terrifying-yelp-for-people-whether-you-want-them-to-or-not/So this thing is being marketed as Yelp but for people. There is no way this can go wrong.